Franchise Activity

Concept: Retail Bedding and Bedroom Furniture
Territory: Australia
Marketing Support: National & local levels
Agreement Term: 10 years
Number Of Stores: 46
Investment Required: $350,000+
Business Established: 1980
Franchising Commenced: 1982
Qualifications Required: Retail and/or management experience desirable but not essential

Wake up to a better future with Bedshed

Bedshed Franchising Pty Ltd is the franchisor of one of Australia’s largest specialty bedding and bedroom furniture retailers with stores in Western Australia, Victoria, South Australia, Queensland and New South Wales.

Bedshed’s unique retail recipe has proven to be a highly profitable formula during its 29 year history. The distinctive purple stores and turndown sheet logo make Bedshed stores highly visible in the marketplace. The fresh, contemporary looking store presentation programme and catchy tag line "No one's better in the bedroom" further strengthen Bedshed's competitive market advantage.

Bedshed is committed to growing its Eastern States operation, and is currently looking for local people in regional hubs who want to run a national business in their local area”

The forward planning of the Bedshed activities includes expansion of the present 46 stores to approximately 80 by approximately 2012.

Sales growth in the Bedshed stores is exceeding retail sales growth figures, which has been fuelled by the outstanding success of strategic merchandising and marketing. So there’s no better time than now to wake up to a better future with Bedshed!

Bedshed franchise services include:

• Merchandise negotiation
• Advertising and marketing programme
• Site selection and fit out
• Financial management systems
• Field service, communications system

Bedshed's franchise benefits include:

• Excellent income and capital appreciation potential
• World class management and IT systems
• Leading brands and exclusive products
• Training and ongoing support - no experience required.
• A strong local marketing programme focussed on your store Franchise fee of 4.5%, Advertising fee of 4%.

Bedshed Facts:

• Bedshed was established in Western Australia in 1980, with the opening of the first Bedshed store in Roe Street, Perth, Western Australia, initially concentrating on the sale of waterbeds.
• Bedshed is owned by Joyce Corporation Ltd.
• Bedshed is Western Australia's leading bedroom specialist retailer, and the third biggest in Australia.
• Bedshed is home to the greatest range of beds. Stores also sell: Innerspring mattresses and ensembles; Latex and visco elastic foam mattresses and ensembles; Solid timber bed frames and headboards; Metal bed frames; Bedroom furniture; Sofa beds and sofas; Select complimentary accessories including decorator items, bed linen, manchester, quilts, underblankets and pillows.
• Bedshed is a stockist of Australia’s leading brands, Sealy, Springwall, Beautyrest, Spring Air and Sleepmaker.

contact

James Wrathall
Business Development Manager
BEDSHED FRANCHISING PTY LTD
PHONE: 08 9204 6407
WEBSITE: www.bedshed.com.au